OneNexis - Empowering Marketers, Shaping Futures
OneNexis Podcast - Empowering Marketers, Shaping Futures!
Who truly drives innovation? Customers or Creators with vision?
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Who truly drives innovation? Customers or Creators with vision?

Exploring whether the customers are the compass pointing out directions or like the history shows groundbreaking products were born from bold, visionary thinking creators.

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🚀Who drives the innovation? Customers or Visionary Creators?

📣Some say customers hold the answers, we just need to listen to their needs, pain points, and feedback.

🧠 Others believe customers don't always know what they want, and it's unto us to create bold, visionary solutions that lead the way.

Here's the exciting part: Its not one or either. The real key is finding the perfect balance. 🔑

In my latest blog, I dive deep into this debate and explore:

🎯 How companies master both approaches

🤖 Why AI and emotional intelligence are game changers in blending customer insights with bold ideas

💡 Actionable steps you can take to innovate smarter, faster and better

The biggest takeaway?
🤩 You don't have to choose ideas.

The most successful marketers integrate both creating products that solve problems and inspire change that builds lasting connections. 🧩

Curious to know more about the debate?

👉 Click on the link in the comment to read the full article and discover actionable strategies you can start thinking about today.

Now over to you 🧠
What's your approach? Are you Team Customer or Team Creator, or Somewhere in-between?

Share your thoughts - I'd love to hear your perspective. 💬

🌟Let's have a healthy debate🌟

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